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PPC ROI Calculator

Average CPC by Industry

B2B: $3.33
Consumer Services: $6.40
Dating & Personals: $2.78
Education: $2.40
Employment Services: $2.04
Finance & Insurance: $3.44
Health & Medical: $2.62
Home Goods: $2.94
Industrial Services: $2.56
Legal: $6.75
Real Estate $2.37
Technology $3.80
Travel & Hospitality $1.53

PPC ROI CALCULATOR

We do not recommend a lower than $1,000 per month. Once you've entered all other metrics, come back to your budget to see how it affects profit.
The average CPC across all industries is $2.69 but will vary by industry and auction competitiveness. You can use the Google Keyword Planner for help estimating your CPC for search ads.
How often does a visitor convert into a lead on your website? The average across industries we typically serve is about 7% - 15%. We will help you optimize and improve your conversion rate.
On average, what's the lifetime value of a new customer?
What percentage of your leads turn into customers?

ESTIMATED RESULTS

Odd Dog team member headshot: Bryce.

Bryce

Odd Dog team member headshot: Adam.

Adam

Interest In PPC? Speak To One Of Our Experts!

Schedule a consultation with Adam or Bryce to learn more and see what’s paw-sible for your business.

Schedule A Conversation

Why Work With Odd Dog?

We’ve been delivering high-quality leads through proven digital advertising strategies for over 70 dog years.

When you partner with us, you end up with a custom, strategic campaign that’s set up to fetch real results. We take the guessing out of the process and focus on concrete numbers and proven outcomes to get you the highest return-on-investment.

Our team takes care of every step of the process: from researching and understanding your customers’ needs and pain points to setting up the ads, tracking them, and making adjustments wherever necessary to improve results.

In turn, you’ll find yourself with long-term results and a partnership that’s built over time. Now, that’s something we can all get behind.